Tech

Ubisoft posts a record year thanks to Assassin’s Creed and its strong back catalog

Did you miss GamesBeat Summit 2021? Watch on-demand here! 


Ubisoft has released its financial report for 2020-21 — the period ending on March 31, 2021 — posting net bookings of $2.27 billion (€2.24 billion). That is up a massive 46.1% compared to the previous year.

Assassin’s Creed: Valhalla, which came out last November, gave the company a big boost. According to Ubisoft, the franchise had its best year ever. In fact, it brought in 50% more revenue than in its previous best financial year, 2012-13.

Ubisoft also credits Just Dance and the strength of its back catalog for the strong year. Games released before the financial period made up more than 50% of Ubisoft’s net bookings for the third year in a row. There’s also the pandemic factor, as the quarantine caused many to turn to gaming for entertainment.

In total, Ubisoft recorded 141 million players during 2020-21, up 20% from the previous year.

“Alongside these successes, we have pursued the transformation of our organization that we had initiated 18 months ago to ensure Ubisoft is positioned to meaningfully grow audience and recurring revenues over the coming years,” Ubisoft CEO Yves Guillemot notes in the financial report. “We have also implemented profound changes to ensure the continued development of an inclusive working environment where our talents can thrive and deliver the game experiences that players will love and share.” Ubisoft had come under fire for toxic workplace problems.

For the future, Ubisoft has reasons to be optimistic. It is working on several big projects, including Skull & Bones, Beyond Good & Evil 2, Avatar, and a Star Wars game. Ubisoft also notes that the next Assassin’s Creed will build on the RPG formula that the franchise has been using for recent installments.

GamesBeat

GamesBeat’s creed when covering the game industry is “where passion meets business.” What does this mean? We want to tell you how the news matters to you — not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. How will you do that? Membership includes access to:

  • Newsletters, such as DeanBeat
  • The wonderful, educational, and fun speakers at our events
  • Networking opportunities
  • Special members-only interviews, chats, and “open office” events with GamesBeat staff
  • Chatting with community members, GamesBeat staff, and other guests in our Discord
  • And maybe even a fun prize or two
  • Introductions to like-minded parties

Become a member

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.