Tech

Apple announces “Search tab campaigns” for App Store, a new ad unit that lets developers promote apps alongside the Suggested list of results (Sarah Perez/TechCrunch)


Sarah Perez / TechCrunch:

Apple announces “Search tab campaigns” for App Store, a new ad unit that lets developers promote apps alongside the Suggested list of results  —  At the same time as it’s cracking down on the advertising businesses run by rivals, Apple is introducing a new way for developers to advertise on the App Store.

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